Mavengity Expands into B2B Research
Owner Marko Pargo Ivanov is now writing the B2B Research desk directly, turning Forrester and Gartner category reports into plain-English breakdowns for buyers.
Read the ArticleJudge Leonie Brinkema refused to break up Google's advertising technology and instead imposed conduct remedies, a choice rooted in one uncomfortable finding: the market moved faster than the case.
The Supreme Court will hear consolidated challenges to assault-weapons bans in Illinois and Connecticut on December 2, and the Solicitor General has filed on the challengers' side. The argument will turn on what "common use" means.
Novartis reported that pelacarsen failed its cardiovascular outcomes trial, the first major test of whether lowering lipoprotein(a) prevents heart attacks and strokes. The class is not dead, but the theory now needs a new proof.
The Securities and Exchange Commission is asking a federal court to force proxy adviser ISS to export four years of client voting data, a records fight that turns on whether proxy advice is protected speech or regulated work.
The AI company's listing has slipped to days before the midterm elections, and the stated reason is sequencing: a $15 billion credit facility must close before the prospectus can, with the same four banks on both.
The Seattle Times and Newsday filed a copyright and DMCA suit against OpenAI and Microsoft in the same week the Justice Department told a Manhattan court that AI training is fair use.
Two state programs reached opposite answers on weight-loss drug coverage, and the difference traces to who writes the check: the General Fund for Medicaid, the health plan's own budget for teachers and state employees.
A federal judge upheld only the survey switch in the Labor Department's H-2A wage rewrite and struck down the tiering, the housing deduction, and the reasoning behind them, leaving employers facing possible back pay.
France's data regulator fined a Saint-Étienne private hospital €500,000 after an attacker used a single doctor's account to drain its patient record system, and the findings read like a checklist the sector has ignored for years.
Non-English intent signal is still under twenty percent of total volume industrywide, which means most platforms are seeing a fraction of the buying activity happening outside English language markets.
One vendor is explicitly competing on restraint, arguing that a plausible AI generated article that is subtly wrong is worse for a knowledge base than no article at all.
Forrester's own buyer guidance undercuts the AI pitch: providers are getting measurably more efficient, and there is little evidence yet that any of that efficiency is reaching customer pricing.
Forrester's guidance to buyers is blunt: having a data centre in the EU answers one sovereignty question out of four, and most vendor pitches stop at the first.
Forrester frames 2026's binding constraint as a workforce that cannot be trained fast enough, which makes this a services category built around people more than platforms.
Generative AI should have commoditized this category, and instead Forrester's criteria count kept climbing, because the moat was always licensed source access, not summarization.
Two of the category's most prominent independent players are now owned by the card networks they were supposed to route around.
Forrester's provider count nearly doubled in three years, and every other technology category in this series points at the same root cause: the software works and the organisation does not change.
Every reference customer for one vendor said they would buy again, which in PLM can mean genuine excellence or a customer base that has nowhere else to go once the evidence chain is built.
Owner Marko Pargo Ivanov is now writing the B2B Research desk directly, turning Forrester and Gartner category reports into plain-English breakdowns for buyers.
Read the ArticleWith James now writing full time for our Healthcare & Medical desk, Mavengity has formally expanded into dedicated medical authorship.
Read the ArticleEvery article on Mavengity is written by a dedicated topic desk and checked against current market practice.
Home, auto, life, and health coverage, explained clearly and checked against the fine print.
Browse InsuranceRates, refinancing, and first-time buyer strategy, without the jargon lenders assume you already know.
Browse MortgageBudgeting, saving, and everyday money habits that compound. No get-rich-quick promises.
Browse Personal FinanceContracts, consumer rights, and disputes, explained so you know where you stand.
Browse LegalHealth coverage and medical billing, broken down so surprise bills are less likely to surprise you.
Browse HealthcareGartner and Forrester categories for B2B, translated into plain-English analysis for buyers, not analyst-subscription holders.
Browse ResearchWe start from public rate filings, regulator guidance, and lender disclosures, not marketing copy.
If a term needs a footnote, we explain it in the sentence instead of hiding it in the fine print.
We flag trade-offs and blind spots, not just the upside, so you get the full picture before you decide.
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